Because the UK authorities negotiates commerce offers in markets throughout the globe, analysis from Barclays Company Banking launched lately reveals how British exporters can profit from annual worth premiums of as much as £3.5 billion in ten international locations. Outcomes present UK-made merchandise are nonetheless held in excessive regard around the globe and customers are prepared to pay a premium.
In a world research of over 10,000 individuals throughout ten markets—the US, Republic of Eire, France, Netherlands, Germany, South Africa, the United Arab Emirates, India, China and South Korea—Barclays requested respondents how a lot additional they’d be prepared to pay if merchandise like foods and drinks, clothes and automobiles bore a Union Jack kite mark.
Shoppers in populous, far-flung markets are ready to pay most for British-made items. These in India paved the way, being ready to pay an 11.8 per cent gross premium for merchandise made in the UK, adopted by the UAE (10.9 per cent), the US(10.4 per cent), South Africa (9.6 per cent) and China (8.8 per cent).
Their willingness to half with additional money is mirrored within the esteem wherein gadgets ‘made in Britain’ are held. Two thirds (66 per cent) of customers in China