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American omnichannel retailer Kohl’s has partnered with Tommy Hilfiger, world’s main way of life model owned by PVH Corp, to deliver the latter’s males’s sportswear to over 600 shops throughout the nation and on its on-line channel. Tommy Hilfiger will provide Kohl’s prospects an assortment of timeless staples and seasonal kinds from its assortment.
Kohl’s will characteristic an elevated branded in-store and merchandise expertise in practically 100 shops that punctuates Tommy Hilfiger’s iconic purple, white and blue aesthetic and furthers Kohl’s modernised retailer expertise, mentioned the retailer in a press launch.
“We’re excited to companion with Tommy Hilfiger, one of many world’s most recognisable designer way of life manufacturers, to deliver their iconic assortment of informal necessities to our 65 million prospects nationwide,” mentioned Doug Howe, Kohl’s chief merchandising officer. “Recognized for seamlessly mixing premium styling, high quality and worth, the Tommy Hilfiger model brings customers aspirational and accessible attire designed for on a regular basis put on. The addition of Tommy Hilfiger additional helps our continued work to evolve our model portfolio to extend our relevancy with our loyal prospects and convey new prospects to Kohl’s.”
Taking inspiration from Americana heritage and popular culture, Tommy Hilfiger has develop