Pic: ASICS India
Model: ASICS India
Model Ambassadors: Youth icons and ASICS model athletes Tiger Shroff, Manika Batra, Bajrang Punia, Ravindra Jadeja, Sakshi Malik, Karman Kaur Thandi, Rohan Bopanna, T Gopi and Bhuvneshwar Kumar
In regards to the Marketing campaign: ASICS India has launched ‘Celebration of Sports activities’ marketing campaign to defy conference and encourage at this time’s youth to decide on well-being above the rest. Celebration of Sports activities is a collection of three quick movies and highlights athletes celebrating the facility of sports activities in ASICS newly launched Autumn Winter ’21 assortment. Whereas the marketing campaign stays true to the gamers’ personalities, it showcases how they by no means miss out on any alternative to problem norms and defy conference – being able to continuously create beneath adversity.
Quote from ASICS: “ASICS has been a proud companion within the success journey of a number of athletes. Every athlete has particular necessities, and we work in the direction of it to make sure that our affiliation helps them attain newer heights and fame. Whereas sports activities and video games fluctuate, the core spirit for us stays the identical. Our model movies have been developed to create a optimistic affect of motion not simply on the physique, but additionally on the thoughts. It additionally highlights the general well-being of profitable in any respect prices spirit. We’re completely happy to see many athletes from the ASICS household bringing glory to the nation on totally different levels all over the world,” mentioned Rajat Khurana managing director, ASICS India and South Asia.
In regards to the Firm: Anima Sana In Corpore Sano, that means ‘A Sound Thoughts in a Sound Physique’ is an previous Latin phrase from which ASICS is derived and the basic platform on which the model nonetheless stands. The corporate was based in 1949, greater than 70 years in the past by Kihachiro Onitsuka and is now a number one designer and producer of trainers, in addition to, athletic and SportStyle impressed footwear, attire, and equipment.
Fibre2Fashion Information Desk (KD)
ASICS India, the true sport efficiency model, has launched ‘Celebration of Sports activities’. That includes youth icons and ASICS model athletes Manika Batra, Bajrang Punia, Ravindra Jadeja, Sakshi Malik, Karman Kaur Thandi, Rohan Bopanna, T Gopi, Bhuvneshwar Kumar and Tiger Shroff, the marketing campaign builds on the model’s perception of attaining ‘Sound Thoughts In A Sound Physique’.