H&M appoints Maisie Williams as international sustainability ambassador

Model: H&M


Firm: H&M Group


Model ambassador: English actor and filmmaker Maisie Williams


Product profile: The partnership will see the launch of H&M Looop Island in Nintendo’s vastly well-liked sport Animal Crossing: New Horizons on April 13.


About Maisie Williams: Margaret Constance “Maisie” Williams is an English actress who made her appearing debut in 2011 as Arya Stark, a lead character within the HBO epic medieval fantasy drama sequence Recreation of Thrones.


Model ambassador converse: “I’m excited to lastly share the information of my partnership with H&M as international sustainability ambassador and can’t anticipate you all to see what now we have been engaged on. On this function, I will likely be working intently with consultants inside H&M to drive sustainability initiatives and form the trail in direction of an accessible and round trend future. The long-term objective is to make use of 100 per cent recycled or different sustainably sourced supplies for textiles throughout the complete H&M Group manufacturers by 2030. It’s time to take motion and create extra viable manufacturing circuits in trend to guard our planet for the subsequent era,” Williams stated.


Quotes from H&M: “Being a part of this initiative along with Maisie Williams to drive for change throughout the trend trade by encouraging our clients and followers to reuse, remake and recycle undesirable clothes, is one thing we at H&M are very bold about. The way forward for trend must look totally different, and we wish to be part of this resolution,” Pascal Brun, international sustainability supervisor H&M stated.


About H&M: Hennes & Mauritz AB is a Swedish multinational clothing-retail firm recognized for its fast-fashion clothes for males, ladies, youngsters, and kids. H&M group contains of 9 unbiased manufacturers: H&M, COS, Weekday, Monki, H&M Dwelling, & Different Tales, ARKET and Afound. We’ve over 4,900 shops throughout greater than 73 markets worldwide.

Fibre2Fashion Information Desk (JL)

H&M, a Swedish clothing-retail firm, has partnered Maisie Williams as international sustainability ambassador, to guide a worldwide initiative in direction of a extra sustainable trend future. In an effort in direction of assembly the objective of solely sustainably sourced supplies by 2030, Williams will be part of H&M to drive change in trend within the digital world and actual life.

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