Spain’s Mango launches new Autumn/Winter 2021 assortment & marketing campaign



Spanish attire model Mango has launched ‘That is Household’, its new Autumn/Winter 2021 marketing campaign as it’s presenting its new assortment by actual households and their tales. The brand new Mango assortment for this Autumn/Winter 2021 season presents totally different proposals, so that every individual can discover the clothes that swimsuit them and their type greatest.

Highlights of the gathering embody jackets and knitwear clothes for girls, males and kids, in addition to impartial colors, beige, black and white, with a chic but informal type, which is relaxed additional by combining them with denim items. For ladies, swimsuit jackets in numerous varieties, resembling tweed or leather-based, or timeless designs, take centre stage. The star equipment are boots, leather-based loafers and maxi luggage. For males, sweatshirts have taken over from sweaters because the important higher clothes, whereas sneakers are a should in each look.

One of many core values of Mango is creating group, being collectively and sharing moments with family members. On this new marketing campaign, the agency goals to point out this by some very particular protagonists: actual households. Every one and their members inform their story, revealing intimate moments between them and with the opposite teams, moments during which they rejoice the facility and fantastic thing about the variations that make them distinctive, the corporate mentioned in a media launch.

Spanish attire model Mango has launched ‘That is Household’, its new Autumn/Winter 2021 marketing campaign as it’s presenting its new assortment by actual households and their tales. The brand new Mango assortment for this Autumn/Winter 2021 season presents totally different proposals, so that every individual can discover the clothes that swimsuit them and their type greatest.

The seven households that characteristic on this marketing campaign come collectively at a gathering in pure Mediterranean type. The García household is made up of three generations: Devyn, her mom and her grandmother. The Clark siblings (Bronte, Carter and Darcy) seem with their mom, Caroline Barton. The Dia household is made up of the brothers Alpha and Ousseynou and their grandmother Birane. Different protagonists embody the Chabernauds, with Clément as the pinnacle of the household, accompanied by his brother and his father. There are additionally two {couples}, the one made up of Gigi Ringel and Eeva Lioni, and the one made up of Julia Bergshoeff and Camille Tanoh. Lastly, the sisters Ashley Radjarame and Shirley Radjarame make up the final household on this marketing campaign.

{Couples}, grandmothers, brothers, sisters, fathers, moms, mates – all of them make up households which can be distinctive and totally different in each facet. And it’s these variations that make them particular, as teams but additionally as people.

With the intention to strengthen Mango’s dedication to sustainability, the corporate will likely be utilizing extra sustainable promoting banners for this marketing campaign.

Fibre2Fashion Information Desk (KD)

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