UK’s Stella McCartney and Adidas launch Earth Explorer assortment



German sportswear model Adidas and British luxurious label Stella McCartney have collaborated to launch Earth Explorer, the newest drop from Adidas by Stella McCartney AW21. It’s a versatile vary of multifunctional, sustainable items supporting next-generation change-makers as they reconnect with nature and the outside. Artist and activist Ella Emhoff is the face of the marketing campaign.

Earth Explorer items mix tactical silhouettes with technical improvements – together with a multi-purpose Sleeping Bag Puffer Jacket, designed for max versatility and with WIND.RDY expertise. The glossy All in-One Shiny Bodysuit is produced from 100 per cent recycled form-fitting material, and options Aeroready expertise for added dryness and luxury.

The Winter COLD.RDY Boots have been designed to maintain heat locked in with an insulated sock and superior expertise, a step in the direction of fashionability, performance and sustainability – innovated with Primeblue, a high-performance recycled materials made partially with Parley Ocean Plastic.

German sportswear model Adidas and British luxurious label Stella McCartney have collaborated to launch Earth Explorer, the newest drop from Adidas by Stella McCartney AW21. It’s a versatile vary of multifunctional, sustainable items supporting change-makers as they reconnect with nature. Artist and activist Ella Emhoff is the face of the marketing campaign.

“When creating this marketing campaign, we actually needed to have the ability to help next-gen explorers on their adventures inside nature by a multi-functional assortment,” designer Stella McCartney stated in a publish on the model’s web site.

“It’s actually vital that popping out of this we as a society begin to actually hone in on sustainable practices that assist shield the setting. This is a matter that’s very easy to not confront and virtually quit, however I actually suppose that that alone ought to be the rationale we combat even tougher,” stated Emhoff.

Fibre2Fashion Information Desk (KD)

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