US agency Marquee Manufacturers secures $10m mortgage to drive digital development


Main American maternity attire sister manufacturers Motherhood Maternity and A Pea within the Pod inside the Marquee Manufacturers portfolio have secured a $10 million credit score facility from Second Avenue Capital Companions (SACP). Will probably be used for common working capital functions and for future growth of the model to implement post-pandemic digital development initiatives.

Following the acquisition by Marquee Manufacturers in 2019, the maternity manufacturers had trimmed their brick-and-mortar footprint with a ultimate exit from standalone storefronts in early 2020. Such early strikes positioned the 2 manufacturers to focus consideration on every respective web site and social platforms to create a extra strong buyer centric expertise and neighborhood, in addition to provide anticipating and new moms related and interesting digital content material associated to all levels of motherhood, the corporate mentioned in a media launch.

“We recognize the efforts from the group at Second Avenue Capital Companions and their complete method to not solely perceive our present enterprise, however to convey forth a versatile technique to assist the funding in our future development initiatives,” mentioned Marla Ryan, model govt vice chairman, Motherhood Maternity and A Pea within the Pod. “As we glance to catapult ahead in a post-pandemic world, and construct upon our neighborhood reference to moms, SACP was a pure selection for us based mostly on their e-commerce and retail information.”

“These two maternity manufacturers sit in a extremely distinctive, area of interest market and possess an enviable e-commerce platform,” mentioned Chris O’Connor, president of Second Avenue Capital Companions. “We knew we might present them with a capital answer that may exceed their expectations.”

Marquee Manufacturers’ funding in a digital re-platform to enhance their clients’ on-line expertise was already nicely underway when the pandemic hit, giving them the chance to rapidly align their choices and messaging to satisfy the wants of expectant moms.

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Main American maternity attire sister manufacturers Motherhood Maternity and A Pea within the Pod inside the Marquee Manufacturers portfolio have secured a $10 million credit score facility from Second Avenue Capital Companions (SACP). Will probably be used for common working capital functions and for future growth of the model to implement post-pandemic digital development initiatives.

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